What’s Your Sandwich Board ??

I love when you’re out browsing shops in a town and you see a sandwich board. They are either telling you the specials of the day, or they have a catchy message to try to grab your attention. I have to be honest that I love the ones that are humorous, sarcastic or a bit snarky.

If a sandwich board is creative enough, it will cause you to stop and consider dropping in. You may not have planned to stop at that particular establishment, but the message on the board drew you in.

My wife and I were getting some birthday cupcakes for my son this weekend at Tres Belle Cakes and Coffee Shop. Before we entered the store, the sandwich board made me stop, smile and laugh !! We were heading to the store regardless of the sign because we had a “purpose” before us, but the sign set the mood going in.

When we went in the store I asked about the coffee they had, and we ended up walking out with a few “additional” pastries. I also saw a coffee brand new to me called Death Wish Coffee which both intrigued and concerned me at the same time. I may have to return to at least try this strong brew !!

While I was enjoying my pastry from the store, my mind began to wander and I wondered what my sandwich board says when people meet me both as a person and in my HR role. I also wondered what others see when they interact with HR. If I had to guess, most messages on people’s boards would be more self critical and reserved because most HR pros tend to be conservative and cautious.

Have you asked what others think of HR in your company? I know that many companies do this through surveys, but I’d like to challenge you to gauge how people see you through personal interactions. That is more telling than allowing someone to sit behind a survey to share with little or no context.

I hope that when people encounter me and my team our sandwich board says that we’re approachable, empathetic, understanding, human and . . . fun !! Yes, fun – It’s the “F” word that should define HR regardless of what your company is like. There’s no reason that people shouldn’t read our board based on our behavior and look forward to interacting and working with us.

This week take some time for reflection. If you had to actually post a sandwich board outside your department/office, would it invite people in? If it wouldn’t, what steps would you take to reformat not only your message, but how you practice HR?

I think that all HR pros should establish how they can market themselves with a simple message and attract people so that they want to know us, work with us and enjoy all that HR can be !! Have some fun (from now on) and create your sandwich board !!

HR Haka !!

A new workweek is upon us. How are you doing? Are you ready for what’s ahead? Have you bought into the pattern that Mondays are supposed to be horrid and a sluggish way to start the week? Are you someone that needs some motivation to get moving that even coffee can’t address?¬†Worse yet, are you filled with dread or anxiety?

It is astonishing to me that we have perpetuated the idea that workweeks are destined to start poorly, work to some roller coaster hump mid-week, and then careen blissfully to the release at the end of the week so we can just get away from everything and everyone. Makes you want to wake up and jump to the commute doesn’t it?

Pile on top of this that we don’t fill our thoughts going in to work with positive vibes about people either. It’s true. We don’t anticipate seeing smiles and warm welcomes. We expect the worst, and we get it. It reinforces our malaise and we strap our our martyr gear and jump into the fray. Welcome to what HR has become !!

But wait . . . .

Why buy into the “norm” ?? Who is the person or entity that we can hang this on? The answer stares at you in the mirror every morning as you don your work clothes and head out into the midst of your work.

You are the reason this attitude and approach exists. It’s not others who cast their nets of darkness on you. They may be doing this, but if you’re defeated before you even enter the office, then you’re already conceding the worst is about to occur.

At SHRM16 this year, one of the keynote speakers was Dr. Amy Cuddy from Harvard University. She wrote a spectacular book called Presence which calls for people to bring their “boldest self” to their biggest challenges. Her work shows how that even though we teach fierce independence in our western society, most people are far from bold. She had great research and examples of people who felt open enough to embrace being bold.

One of my favorite things she shared was a video of the New Zealand All Blacks rugby team and their pre-game ritual where they get geeked before a match by performing a haka. According to Wikipedia the haka is “traditional war cry, dance or challenge from the Maori people of New Zealand.” When they perform this, they are facing their opponent and they are so animated and intense !! It’s awesome !!

HR HakaWhen I gave my presentation, I encouraged all of the folks in HR that we should do a haka every day before we start a thing. Think about it !! It would absolutely freak out your staff and other employees if they heard you getting ready to face the day this way. I showed everyone how mine would look and it felt freeing.

Imagine this. Starting your day boldly, intentionally and fiercely !! All of the junk that tends to want to clutter our mind and our efforts blows away and disappears. Also, you’re ready to be proactive and jump into whatever comes your way willingly.

It’s overdue my HR friends. People will be bold if we are bold first !! Shake off the Monday blahs and get ready. It’s time for your HR Haka !!